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TIME: Almanac 1995
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1994-03-25
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<text id=90TT3015>
<title>
Nov. 12, 1990: Dangerous Curves Ahead
</title>
<history>
TIME--The Weekly Newsmagazine--1990
Nov. 12, 1990 Ready For War
</history>
<article>
<source>Time Magazine</source>
<hdr>
BUSINESS, Page 63
Dangerous Curves Ahead
</hdr>
<body>
<p>As sales slide, Detroit braces for a bad patch
</p>
<p> The wintry wind of recession is beginning to batter Detroit.
Car-dealer showrooms have become uncomfortably quiet in the past
several weeks. Consumers are staying away because of increasing
layoffs, widespread credit tightening among banks and climbing
gasoline prices. Detroit has tried to keep sales up by
discounting aggressively, but that has only hurt profits. When
the Big Three posted their third-quarter earnings last week, the
results were dismal. Ford's profits fell 79% from a year ago,
to $101.7 million, its worst performance in eight years.
Chrysler fared even worse, showing a $214 million loss, compared
with a $331 million profit a year ago.
</p>
<p> The most startling report, however, came from General
Motors. The world's largest industrial company announced a $1.9
billion loss for the period, the largest quarterly deficit in
automotive history. The red ink includes the one-time $2.1
billion cost of a huge restructuring project. GM will
permanently close four obsolete factories and temporarily shut
down 19 of its 29 assembly plants in the next two months.
</p>
<p> The action is part of GM's campaign to concentrate
operations in its most efficient plants, most notably its new
Saturn factory in Tennessee. "GM wants to begin the decade of
the '90s with a clean slate," says Scott Merlis, an analyst with
the investment firm Morgan Stanley. The automaker's latest
downsizing, which will eliminate an estimated 20,000 jobs, drew
no protest from the United Auto Workers. One reason is that the
U.A.W.'s new contract with GM allows many workers who lose their
jobs to get severance equal to as much as three years' pay.
</p>
</body>
</article>
</text>